Every purchase is a choice. What if, instead of buying that iconic gadget, you had invested the same money in gold? These stories explore the surprising gold-equivalent value of tech products that changed the world.
Before you browse
Each story is a simple “what if” comparison. The calculation estimates how many troy ounces of gold the launch price could have bought, then values those ounces using today’s gold price. For details, see the methodology and FAQ.
The First Tesla Model S
The car that proved electric vehicles could be desirable. What would $57,400 in gold be worth today?
The First iPhone
The device that changed everything. What would $599 in gold be worth today?
The First MacBook
Apple's iconic laptop line began here. What would $1,099 in gold be worth today?
The Original iPod
"1,000 songs in your pocket." What would $399 in gold be worth today?
The Original iPad
The tablet that created a new product category. What would $499 in gold be worth today?
The Original PlayStation
Sony's entry into gaming changed the industry forever. What would $299 in gold be worth today?
The Nintendo Wii
Motion controls brought gaming to everyone. What would $249 in gold be worth today?
Windows 95
The OS that brought computing to the masses. What would $209 in gold be worth today?
The Amazon Echo
Alexa entered our homes and changed how we interact with technology. What would $179 in gold be worth today?
The First Android Phone
The HTC Dream launched an OS that now powers billions of devices. What would $179 in gold be worth today?
Looking for real-world gold buying options?
Compare fees, spreads, and storage choices before you decide.
Compare Gold Options