Golden Stories

What If You Had Bought Gold Instead?

Every purchase is a choice. What if, instead of buying that iconic gadget, you had invested the same money in gold? These stories explore the surprising gold-equivalent value of tech products that changed the world.

Tesla Model S
$57,400 · June 2012

The First Tesla Model S

The car that proved electric vehicles could be desirable. What would $57,400 in gold be worth today?

iPhone
$599 · June 2007

The First iPhone

The device that changed everything. What would $599 in gold be worth today?

MacBook
$1,099 · May 2006

The First MacBook

Apple's iconic laptop line began here. What would $1,099 in gold be worth today?

iPod
$399 · October 2001

The Original iPod

"1,000 songs in your pocket." What would $399 in gold be worth today?

iPad
$499 · April 2010

The Original iPad

The tablet that created a new product category. What would $499 in gold be worth today?

PlayStation
$299 · December 1994

The Original PlayStation

Sony's entry into gaming changed the industry forever. What would $299 in gold be worth today?

Nintendo Wii
$249 · November 2006

The Nintendo Wii

Motion controls brought gaming to everyone. What would $249 in gold be worth today?

Windows 95
$209 · August 1995

Windows 95

The OS that brought computing to the masses. What would $209 in gold be worth today?

Amazon Echo
$179 · November 2014

The Amazon Echo

Alexa entered our homes and changed how we interact with technology. What would $179 in gold be worth today?

Android phone
$179 · October 2008

The First Android Phone

The HTC Dream launched an OS that now powers billions of devices. What would $179 in gold be worth today?

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